Mission approves new logo as part of rebranding efforts, communications plan

The Mission City Council has approved a new city logo. The design incorporates four M’s to represent the city’s wards, and the M’s intersect to show the crossroads of community as well as the crossroads of Johnson County. File photo.

The Mission City Council Wednesday evening approved a rebranding design that the city will use in its signage and website as part of an ongoing communications plan. 

The Mission City Council approved the above logo as part of the city’s rebranding efforts. The logo will begin to be used in the city’s communications including its website. Image courtesy of Emily Randel.

Mission city staff worked with marketing agency Crux KC to narrow down the dozen or so options to two to present to the city council and the public.