SM East grad’s website aims to get users feeling good, donating for a good cause

Lucas Falconer, feeling good.
Lucas Falconer, feeling good.

By Mitch Kaskie

In November 2012, Luke Faulconer, then a senior at SM East, had the idea to create a website that focused on the good in youth, blocking out the negative clutter bombarding our society in the news and media.

He began by teaming up with Adam Fichman, a web developer for Lifted Logic, who would guide him in building the website that would become The site would be dedicated to seeking out and exposing the good in today’s youth by compiling videos featuring inspiring young students.

By the spring of 2013, Faulconer had decided to attend Ole Miss in the fall, and realized he could create a charity out of the website. After almost a year of filing paperwork and working with attorneys, his site was finally approved by the IRS to become a 501(c)(3) non-profit.

The goal of the charity will be to provide scholarships to youth “stars” who are featured in the videos on the website. Faulconer says this will be made possible through viewer donations and corporate sponsors. He also hopes to make connections with Universities that are willing to match any scholarships FeelGoodVideo gives to students attending their school.

“My ultimate goal is to partner with bigger companies and charities to grow the website,” Faulconer said. “I think once people are exposed the website and understand the direction we’re heading in then it’ll really take off.”

FeelGoodVideo’s first major promotion will be October 18 at the the Grenada Afterglow Film Festival in Mississippi. The film festival features seven hours worth of feel-good short, family-friendly, independent films, similar to the mission of Faulconer’s website. Faulconer will have a stand at the festival to promote both his website and the films shown at the festival.

“I definitely want to continue doing these types of events in the future,” Faulconer said. “Hopefully FeelGoodVideo can hold events ranging from 5Ks to charity concerts.”

Faulconer will be returning to Ole Miss in the fall for his second year of college. To learn more or to donate scholarship money you can visit