SM East grad aims to make ‘every house for sale’ with new web platform

Your house might not have a “For Sale” sign planted in the front yard.

But a 1999 SM East graduate thinks you might be willing to entertain offers just the same.

By day, Parker Hills is an engineer with Burns & McDonnell. But after a frustrating experience trying to sell his wife’s Prairie Village home and find a larger one for them both to live in, Hills saw an opportunity to fill a need in the residential real estate world and founded Keyzio, a company that lets people offer and browse “soft” listings via the web.

“When you typically sell a house, there is a ton of stress — you have all these outside parties involved, and once you’ve sold your own, you have a limited window to find a new place to live,” he said. “We wanted to give people a way to passively market their homes.”

The company has received some early support from Think Big Partners, which provided seed funding after Hills’ idea won second place at Kansas City Startup Weekend in April 2012.

Keyzio just launched its iPhone app Monday week and is slated to make a presentation to the Kauffman Foundation today.