Rainy Day Books reports that in the days following a plug from Stephen Colbert, they’ve seen both walk-in and online business increase. (The “Colber Bump” is real, I tell you!) Colbert’s efforts to subvert Amazon — which has hampered the release of his latest book — highlight the power of megalithic online retailers. In the Internet age, more and more business takes place online, making it harder for locally owned traditional retailers to succeed.
Do you think it’s important to support local stores and service providers? What factors come into play when you’re making a decision about where to shop? What items do you tend to shop for online and what items do you prefer to shop for in person?
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